Founders

Petro Matskevych and Kseniya Sladkevych are a personal and professional alliance of two public relations experts, publishers and counsellors whose clients have included corporations, book publishing houses, NGO’s, public bodies and cultural practitioners. We are cofounders MSBrand Corporation Agency which included PR-agency (PR-consulting, management PR), Literary agency (operating the rights in Ukraine and abroad, consultations in copyright, expertise and selection of texts for publishing houses), Cultural agency (promotion of the authors, cultural projects), Publishing house (preparation and the edition of own books, custom-made editions and specialized media, publishing consulting), Project groups for carrying out of researches and realizations of own projects.

Petro Matskevych also is owner of Calvaria Publishing House.

We shares insight that the network of public relations is on the one hand a natural environment of human existence, and on the other hand — a powerful natural resource which one has to use skilfully. And main task of a public relations management is to harmonize private and public interests.

Petro Matskevych  is  a PR-expert, a publisher and an expert of copyright in Ukraine. He is an author and a moderator of the professional roundtables.

He was born in Lviv’s region, now lives in Kyiv. He studied radio-physics and has a PhD in physics and mathematics. He worked as a scientist-researcher of new Electronic Materials, a professor’s assistant at university, a chief editor of a publishing house, a business-consultant.

Petro Matskevych is also a researcher of contemporary cultural process and a lecturer. He took part in social projects on the problems of drugs, animal protection, cultural heritage, and development of Ukrainian cities in the new situation. Created and provided social projects concerning problems of multicultural environments; legal activity in the field of intellectual property in Ukraine; promotion of the value of cultural diversity. He is a participant of a working group on development of changes of the legislation in the publishing assigned to the prime-minister of Ukraine (2006).

Petro Matskevych is an author of 13 inventions, more than 40 science articles and more than 30 articles (in the fields of publishing, PR and culture) in the mass-media.

Kseniya Sladkevych  is  a PR-expert, a publisher and an independent culture operator. She is an author and a moderator of the professional roundtables and workshops.

She was born and lives in Kyiv.She is a historian, a legal scholar and an organizer of the youth artistic unions. She is apostgraduate researcher in the National Academy of Sciences – an archaeologist-researcher of the magic conceptions of the ancient Greeks before the Roman era. She worked as a teacher of history and law, an HR-manager, a PR-manager; she is an author of the concept and a chief editor of the magazines in the fields of public relations and marketing.

Kseniya Sladkevych is also a participant of an expert group for development of strategy of development of Kiev (2004), a participant of social projectson problems of drug, animal protection, cultural heritage, and development of Ukrainian cities in the new situation, multicultural environments; legal activity in field of the intellectual property in Ukraine; promotion of the value of cultural diversity. She is a researcher of contemporary cultural process and a lecturer.